Eye of the storm Our blog about the winds of change

When you look into the eye of the storm:

- You will find our courageous take on the world of packaging design and branding.
- The latest trends that are making waves.
- Exploration of sustainable packaging, the benefits of the sustainability business model and higher purpose.
- And the Dynamic Power of Packaging and Brand Design.

Hop on and enjoy the ride!



Design s empatií

Proč má tento muž na sobě trikot simulující těhotnou postavu? Je možné designovat s větší empatií?...

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WE SERVE, WE HELP, WE TRANSFORM

Naše zpráva. Naše mise.

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B&H, designuje pro dobro, za nulové navýšení nákladů

Milí brand manažeři, hledáte cesty, jak prohloubit loajalitu vašich lidí a zajistit životaschopnost vaší...

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CO TO VLASTNĚ ZNAMENÁ „MÍT VYŠŠÍ SMYSL“?

Pro všechny, kdo si nejsou úplně jistí tím, co to znamená, když mluvíme o vyšším smyslu.

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Jaká Je Finanční Hodnota Dobra?

Nechcete dělat dobro jen pro dobro samotné? A co kvůli tomu, abyste získali přidanou hodnotu a dlouhotrvající...

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What is the Financial Value of Goodness?

Don't want to be good for goodness' sake? What about to add to your bottom line and the long term stability of your...

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Coming Soon: The Future of Food!

Soon we will post our report on the Future of Food 2017 conference at the Summer Fancy Food fair in New York City.

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Bernard

This is an English version of our latest response to the Bernard "Feminist Edition" campaign. The point here is not...

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Bernard Feminist Edition, Naše odpověď

To si vyslechnou ženy, které vidí svět jinak. Které si uvědomily, že žijeme ve stereotypech a škatulkách.

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SOME OF OUR RECENT PACKAGING DESIGNS

We don't just do food! And because we often get so excited about the many new opportunities brought to our industry...

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We just got back from WDCD 2017! Part 1

The theme of the conference this year in Amsterdam was: WHAT CAN DESIGN DO TO ADDRESS CLIMATE CHANGE? This is a...

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B&H, Designing For Good, at No Extra Cost to You

Dear brand managers, are you looking for ways to deepen your band loyalty and insure the viability of your company...

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Womenomics

Milé/í brand manažerky/manažeři, tento šťavnatý post je právě pro vás. Někteří z vás budou tyto věci...

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Womenomics

Dear brand managers, this juicy little post is for you. Some of you will know these things and may be acting on them,...

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The Day My Life Changed

On Friday 24 March, I spoke to the marketing team at Nestlé about the day my life changed.

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Trends 2017, Part 5: LET IT BE (Identity, Idealised)

Peace. Acceptance. Simplicity. Letting go of trend and style to let the brand be what it is. This is an essentialist...

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Trends 2017, Part 4: Childhood Innocence, Idealised

The generation of millennials currently reaching adulthood is driving the visual design trends of 2017. Their...

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Trends 2017, Part 3: Less, But Better

People are living more cramped lives. Cities are more crowded. Living spaces are smaller. Our brains are packed full...

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Trends 2017, Part 2: The Past Idealised

In complicated times people look back to an idealised past. This post looks at how this is effecting the way people...

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Trends 2017, Part 1: Nature Idealised

The farther people get from nature, the more idealised nature becomes. This post looks at how this is effecting...

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C.S.R. For Beginners

C.S.R. is a massive topic. This post will give you a basic introduction to the key elements of CSR, its benefits for...

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