When you look into the eye of the storm:
- You will find our courageous take on the world of packaging design and branding.
- The latest trends that are making waves.
- Exploration of sustainable packaging, the benefits of the sustainability business model and higher purpose.
- And the Dynamic Power of Packaging and Brand Design.
Hop on and enjoy the ride!
B&H, Designing For Good, at No Extra Cost to You
Dear brand managers, are you looking for ways to deepen your band loyalty and insure the viability of your company...read more >
Dear brand managers, this juicy little post is for you. Some of you will know these things and may be acting on them,...read more >
The Day My Life Changed
On Friday 24 March, I spoke to the marketing team at Nestlé about the day my life changed.read more >
Trends 2017, Part 5: LET IT BE (Identity, Idealised)
Peace. Acceptance. Simplicity. Letting go of trend and style to let the brand be what it is. This is an essentialist...read more >
Trends 2017, Part 4: Childhood Innocence, Idealised
The generation of millennials currently reaching adulthood is driving the visual design trends of 2017. Their...read more >
Trends 2017, Part 3: Less, But Better
People are living more cramped lives. Cities are more crowded. Living spaces are smaller. Our brains are packed full...read more >
Trends 2017, Part 2: The Past Idealised
In complicated times people look back to an idealised past. This post looks at how this is effecting the way people...read more >
Trends 2017, Part 1: Nature Idealised
The farther people get from nature, the more idealised nature becomes. This post looks at how this is effecting...read more >
C.S.R. For Beginners
C.S.R. is a massive topic. This post will give you a basic introduction to the key elements of CSR, its benefits for...read more >
CSR Snídaně: Udržitelný Design . . . THANK YOU!
This post is an expression of gratitude to Asociace Společenské Odpovědnosti "CSR Snídaně: Udržitelný Design",...read more >
Goodby 2016, hello 2017!
A short note on 2016 and our hopes and plans for 2017.read more >
Designing With Empathy
Why is this man wearing a pregnant suit? Is it possible to design for greater empathy? Can developing empathy for...read more >
SB 2016 #3: Karma Marketing
Sirikul Laukaikul was one of the speakers we saw at SB 2016 in Copenhagen. Karma Marketing is based on the idea of a...read more >
SB Copenhagen 2016 #2: What does having a “higher purpose” actually mean?
For anyone who isn't quite sure what we mean when we talk about higher purpose.read more >
SB Copenhagen 2016 #1: They Really Mean It!
Before I get into what I learned about the Sustainable Brands Copenhagen 2016 conference, I would like to start off...read more >
Edible Packaging? That's the Wrong Question
Despite the "yuck" factor, this development is an indication of how rapidly packaging, and therefore packaging...read more >
Design to Motivate and Inspire
One of the fastest growing trends in packaging design is to have a HIGHER PURPOSE, and give something back, beyond...read more >
Designing for Stupid People
This post may be funny, but it is deadly serious. How do we design for stupid people?read more >
Product and Packaging Design with Sustainability in Mind
Not only is this design customer-centric on a number of levels it also demonstrates DESIGN THINKING that has led to a...read more >
Activating Higher Purpose and Giving Back, an example
In our quest to lead our clients in a more sustainable direction, we took on VINEA, helped them find their HIGHER...read more >
We Are Going to Copenhagen!
B&H is excited to be going to SUSTAINABLE BRANDS COPENHAGEN*, September 26-28. The theme is: Activating Purpose with...read more >