Eye of the storm Our blog about the winds of change

When you look into the eye of the storm:

- You will find our courageous take on the world of packaging design and branding.
- The latest trends that are making waves.
- Exploration of sustainable packaging, the benefits of the sustainability business model and higher purpose.
- And the Dynamic Power of Packaging and Brand Design.

Hop on and enjoy the ride!



BIG STEPS 9: An example of Leadership, Courage, and New Trends

Leadership, courage, change, breaking the rules, and GIVING BACK, are THE way to get ahead of the curve. This is also...

read more >

Take A Nature Walk with Our New Lučina Design

After nearly two years of work*, our Lučina cream cheese project is now public. In this post we share some of the...

read more >

Undigital Digest: 3 Beautiful Examples of the trend

A digest of three undigital designs you might have missed over the summer. This is a trend that is still growing.

read more >

Freedom of Choice: The Circular Economy in Pictures

Freedom. Choice. Design thinking. Packaging design. With 10 billion people soon to be on the planet a transition to...

read more >

Rajec: Paradise in the Eye of the Storm

More than a year ago, we did this study for Rajec water when water-color designs were still rare. We make it public...

read more >

Live Love & Prosper: Sustainability with Style

Live Love & Prosper is a new company to provide practical, well-designed and affordable options for people who want...

read more >

Packaging Design to Solve 1st and 3rd World Problems

Packaging and pills. Here is a solution to all of your modern First World problems, which also helps to solve more...

read more >

Packaging of the World Digest 2: Brown is the New Black

Innovation and sustainability. Recycled paper. A natural plain brown look that says "Forget plastic, colors and...

read more >

Hate Free Zone

Butterflies & Hurricanes is a proud member of Hate Free. Take a look at Hate Free Culture and join.

read more >

The Power of Design Thinking, Part 2

Adidas is another company that understands the power of Design Thinking to address problems on a global scale. This...

read more >

The Power of Design Thinking, Part 1

Coca-Cola understands the power of design thinking to address problems on a global scale. This week in the Eye of the...

read more >

Back In Our minds again

Design thinking is another example of something as old as the hills, which many of us humans – via hubris and...

read more >

The Emperor's New Clothes, Australian Style

From the Dieline, a sign your grandmother was probably right, in more ways than one (except for that time she...

read more >

The Role of Design in the Circular Economy

Ellen MacArthur is a British record-breaking, solo round-the-world yachtswoman who is now promoting the transition to...

read more >

Great Design that Decreases Waste and Increases Convenience

The 2015 Dieline Awards for Sustainability went to Paperfoam Naturally Clicquot II. This packaging demonstrates the...

read more >

We Are Here to Create, and We Can Do Anything!

Karim Rashid on the future of design. His vision is huge and his message is inspiring, so we had to share it. He...

read more >

Creative Packaging Design and Brand Stories

“The Adventurous Blends Of William Whistle,” was the Editor's Choice for The Dieline Awards 2015. Not only is it...

read more >

Subscribe to our blog!

If you would like to subscribe to our blog, the latest posts will be sent to your e-mail address every second Tuesday.

read more >

Innovations in Sustainable Packaging Design

The entire concept of sustainability is rich and contains many ideas and facets. It is easily misunderstood. This...

read more >

Has A Mistake Been Made?

While doing my Monday morning rounds to check on the state of packaging in Prague (a practice that often fills me...

read more >

Why is design this cool not on the Czech Market?

Staropramen has a new, beautifully designed, limited edition can in Ukraine. We want to know why the people of the...

read more >